Rather than a conflict of interest, this represents a complementary approach to growth. While the Uniswap Foundation focuses on going deep through Uniswap Unleashed, the Growth Program is designed to go wide by supporting new chain deployments and incentive/co-incentive opportunities for Uniswap. It may also be the case that the UF decides to branch into alternative ecosystems in the future as well. It’s not a black and white scenario since they’re already focusing on Base and Arbitrum for v4 incentives—as opposed to solely incentivizing Unichain.
We’ve consistently followed the Uniswap Deployment Guideline, helping early-stage chains structure internal incentive programs. For more developed ecosystems or high-potential emerging chains, especially those where Uniswap plays a central role in DeFi, like BOB, we’re presenting co-incentive opportunities to the DAO to expand and maintain Uniswap’s market share.