Hey, really appreciate the supporting words.
We admit we’ve historically been very focused on running everything fully decentralized, permissionless and on-chain. In 2022 as part of dxDao, we experimented with DIY campaigns on a UniV2 fork and later built Carrot to handle conditional on-chain incentives. However, it turned out to be heavily reliant on custom on-chain oracles, making setup quite complex and gameable. We looked at Merkl’s off-chain compute model for inspiration, and it helped us refine our approach.
The zero-fee approach is a strategic choice for us to encourage adoption. The immediate goal for us is to be able to demonstrate the efficiency of programmable incentives.
You guys are definitely killin it for pioneering innovation in incentives distribution and we are excited to see how both platforms (and many more) continue to evolve this space.